Vertical search sites--focused on shopping (e.g., Amazon), integrated search/discovery (e.g., Kayak), or tailored to high-consideration purchases (e.g., insurance)--are ideal places to advertise you relevant product or service. Read the full article at MarketingProfs
from
http://www.marketingprofs.com/opinions/2016/31153/four-reasons-you-should-be-investing-in-ads-on-vertical-search-sites
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